Day 4: A Story and Lesson

Howdy reader,

Challenging Times Call for Focused Strategies and Massive Action

We're in the midst of tough times, and many agents are feeling the pressure. I've been there. What I've discovered, both in my business and personal life, is the importance of zoning in on one's strengths and taking an immense amount of actions in a short period of time to navigate challenges and spur fast growth.

Reflecting on the pivotal moments in my career, it's clear: the key is to identify what you excel at and double down on it.

For instance, when open houses were a goldmine in my area, I didn't dabble - I dived deep into it. During one particularly challenging market phase, when my team was smaller and business was sparse, I recognized the potential of open houses. They were not just attracting possible buyers, but also curious neighbors who could be prospective sellers in the future.

So, I took a leap of faith. Instead of the usual one open house a week, like most agents, I committed to four: Wednesday, Friday, Saturday, and Sunday. The reason for Wednesday remains a mystery even to me, but it worked wonders! I went the extra mile, reaching out to neighbors, advertising through my newsletter, and putting up signs everywhere. It was demanding, sometimes grueling, but I was on a mission.

The outcome? In just one month, I secured 1 listing, had 2 buyers under contract, was in the process of qualifying 3 more buyers, and had another seller prepping their home for the market.

This is a testament to the magic that happens when you focus on what you're good at, and doing what others are not willing to do and that’s massive, consistent action, especially in a challenging market. To excel, you need to work not just harder but smarter, banking on your strengths for accelerated results.

So, as we brace ourselves to navigate this market, I challenge you: What bold step are you ready to take this month? Something that might seem daunting, requiring an intense commitment, but holds the promise of spectacular results?

In the days to come, I'll be sharing a special offering designed to assist and empower you further. Stay tuned and let's thrive together!

Tristan Ahumada

CEO | Lab Coat Agents
Co-Founder | A Brilliant Tribe
Realtor and International Speaker
eXp Realty 01373444