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Real Talk on Building a Business... When It Feels Like Shoveling Sh*t

The Messy Truth About Entrepreneurship (Coming Soon)

Hello Brilliant!

Let’s be honest… building a business feels messy. Chaotic. Overwhelming.
Sometimes it feels like you’re just shoveling nonstop—and wondering if it’s all worth it.

This Tuesday on the BRILLIANT Podcast, I’m sitting down with Kass and Michael Lazerow, the powerhouse couple behind the new book:
Shoveling Sht: A Love Story About the Entrepreneur’s Messy Path to Success.

We talk about:
+ Their early days with Gary Vee (including how he “borrowed” their conference room)
+ The creation of National Shovel Day
+ Selling Buddy Media for $754 million
+ Battling ego, burnout, and decision fatigue
+ The exact frameworks they use to focus, pivot, and grow

This is one of the most unfiltered, real conversations I’ve had on the podcast—packed with mindset shifts, leadership hacks, and stories every entrepreneur will relate to.

New Episode Drops:
📅 Tuesday, July 8, 2025
 5:00 AM PT

Keep an eye on your inbox for the link when it goes live.

And if you’re not already following the BRILLIANT Podcast on YouTube and Spotify…

Because this is an episode you don’t want to miss.


#BrilliantPodcast #LeadershipMatters #MentalHealthAwareness #ResilientLeadership


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