Unlock the Power of Words: Speechwriting and Storytelling with Terry Szuplat

Hello Brilliant!

Words are powerful. And when used effectively, they can change minds, inspire action, and lead with impact. In Episode 1 of the BRILLIANT Podcast, I sit down with Terry Szuplat, former Special Assistant to the President and senior speechwriter for Barack Obama. Terry is the author of Say It Well, a masterclass in writing and speaking with precision, empathy, and influence.

In this conversation, we dive into the behind-the-scenes process of presidential speechwriting—including how monumental moments like the Boston Marathon bombing memorial were crafted through personal imagination and universal emotion.

What you’ll learn in this episode:

• What Terry learned from writing for a president

• Why authenticity is a superpower in communication

• The science of rhythm in effective speeches and talks

• Common mistakes people make when giving talks and how to avoid them

• How leaders can own the room with fewer words and more impact
  

This episode is perfect for anyone who wants to stop rambling and start resonating. Whether you’re writing a keynote, a social post, or simply trying to be more persuasive in meetings, Terry shares actionable tools that will help you structure your thoughts, tell better stories, and lead with your voice.

Grab Terry’s book Say It Well here
Follow Terry on Social Media:
Instagram: Terry's Instagram
LinkedIn: Terry's LinkedIn

Sponsored by A Brilliant Tribe – empowering leaders with strategy, marketing, and personal growth tools.

#PublicSpeaking #Speechwriting #Storytelling #Leadership #TerrySzuplat #TristanAhumada

#BrilliantPodcast #LeadershipMatters #MentalHealthAwareness #ResilientLeadership